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Formats > Factual Entertainment

Signed By.... - Format

60 min eps

Signed by…follows the journey of a celebrity – a real life “brand” – looking for their own protégée. Can they discover and nurture a talent driven enough to rival their own?

A star has captured the public’s imagination (and maybe loved or loathed in equal measure) scours the country to discover a youngster with 360 degree potential – a face and personality that can grace the covers of glossy mags, front marketing campaigns, launch their own lingerie or clothing line, and be a pin up calendar girl or boy…

Open auditions and then a boot camp see hopefuls whittled down to 12 finalists, who then compete in weekly challenges based around the celebrity’s own life. How will the contestants manage a photo shoot, will they wow the paparazzi, can they create a buzz about themselves? And as we follow our finalists living together in a showbiz-style mansion, no incident, comment or aside will go unseen.

For the eventual winner, the prize is life-changing. They will be signed up for stardom and managed for one year by our celebrity. A life of magazine covers, money making endorsements, glamorous parties, and a jet set lifestyle awaits…  


Sky Living (UK)

Credit Line

Originally Produced by Pricey Media

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